Did you know that your unsold items can help boost sales? Here are some interesting ideas that are guaranteed to appeal to your customers!...
The actual situation linked to Covid-19 has completely changed the behaviors and consumption habits of people all around the world. Focus on 3 bakers that adapted, undertook and gave a lot, giving an individual hand to the collective effort....
Our planet is crossed by a pandemic that affects everyone. In this difficult context, our top priority is to ensure the health and safety of our employees, our customers and our partners, and more generally of our loved ones all over the World....
For the sake of customer transparency, here are some tips to showcase your efforts and excellent food safety....
There is nothing more important to us than the health and safety of all. We share your concerns about the spread of Covid-19 around the world. Based in 51 countries...
A major first in Africa, the Saf Challenge competition organized by Lesaffre saw ten finalists give it their best in a professional atmosphere. An atmosphere highlighted by the Saf Challenge jury, won over by the daring, creativity and professionalism of the candidates. An opportunity to...
Although classic products build customer loyalty, your customers also appreciate novelty. So be innovative...
The Saf Challenge, first African baking contest, organized by Lesaffre, gained the attention of the whole continent....