A well-arranged shop with the right products and clear information makes your customers all the more eager to fill their shopping baskets. ...
This year, Saf-Instant is celebrating its 50th anniversary! To celebrate, we’re organising a big international contest from 30th May to 30th June, the Birthday Bread Challenge. Open for one month, to all bakers throughout the world...
Sandwich bread is rich in sugar and fat with a tight, soft crumb. It is enjoyed all over the world (it is actually the world’s most popular bread!)...
Like every year, many will make good resolutions: to get back into sport, read more books, go on holidays etc. But for your bakery, have you thought about the resolutions that will improve your business?...
Since its creation 50 years ago, Saf-instant has stood out its reliability and constant performance. Further to its quality, Saf-instant is distinctive in its innovation. Indeed, it was the first baker's yeast to be sold in dehydrated and then in instant form, which has made...
Cross-contamination is often the cause of food poisoning. It is common in restaurants but also affects bakeries!...
To seduce your customers, who are more and more demanding, it is necessary to rely on a few rules in terms of merchandising....
With social media, building customer relationships has never been so easy: Facebook, Instagram or YouTube...
Do your customers ask you how they should store the bread they buy from you? A very good question, which deserves some recommendations! At room temperature, in the freezer or in the fridge, here are a few tips: share them on social media or go...